Online Temptation and Prison Language

-


Stop! Don’t quit your day job because you think you can make money from an online business. Why? We never hear of the crashes, of people who plowed their savings into online businesses that never took off. We only hear the good stories. It’s easy to be tempted because of the bait.

Sell language is short and clear, written in big letters. Prison language is  small letters, they call fine print. Prison language is long, a document actually, which can have 30 sections and 15 sub-sections. The following are bait examples.

1. Own your own home!

2. Instant million dollars!

3. Boost your online business!

4. Be a top model!

5. Travel the world free of charge!

6. No interest for 12 months!

7. Win Trip to Mauritius!

8. Subscribe to our free newsletter!

9. Free insurance for seniors!

10. Top jobs in Italy, Dubai, Morocco!

First of all, it’s easy to spot sell language. Free. That’s right. Free is the operating word, so if you see it, run for your life. There’s a catch. Secondly, sell language doesn’t need a lawyer or a tech geek.

Maybe we should think of the word free as the bait that leads to prison language. It kicks in once the fish has been caught. We enjoy the free things until we get the bill: ‘Due to repeated mortgage payment lapses, we have exercised foreclosure.’

What is foreclosure? Ask a lawyer.

By: Nonqaba waka Msimang.

Comments

Post a Comment

Popular posts from this blog

Elections And Political Bullies

-
Image
Forget democracy.   It should be called political bullying. We are watching it in the prelude to the Canadian election on the 19 th of October, 2015.   Americans have also started their political bullying for the looming presidential election next year. So many trees wasted on books about democracy.   Some countries have big budgets for invading other countries ‘ to defend democracy’ but it is seldom practised in campaigning for elections.   Calling opponents names and printing flyers attacking each other is behaviour that will not be tolerated in kindergarten, but it is all legal, in campaigning.   It is irritating and such a let-down to the whole notion of democracy.   Grown-up men and women behaving like Grade One kids. It is also misleading because many voters believe it is real hatred.   Don’t let that fool you.   These politicians play golf together, attend the same dinner parties, eat and drink at the same social events, share jokes and cut deals in parliament.   They
Read more

Comfort Food As Regret Food

-
Image
Chicken curry. Comfort food is good for the soul, which usually bleeds in winter from icy roads, bad drivers that want to annihilate pedestrians, frozen fingers and toes that take a sabbatical.   What happened to my toes?   I thought I was wearing special socks for boots? We therefore have a right to comfort food which throws doctors’ orders out of the window and has no loyalty to calories.   No calculator on the table, thanks very much.   Piece of bread 5 calories, half a banana 10 calories, sugar-free cheesecake 2,000 calories.   Ah! Ah!  We only live once. Naw!   Comfort food is old school food with its compulsory second helping.   It involves licking fingers and giving a big sigh, about the good life, which is shelter, food, love and debt.   The problem is the zip.   The jeans remind you that comfort food can also be called you will regret food .   Home sweet home is even sweeter in winter after surviving blowing snow and bumper to bumper traffic. What is more welcoming th
Read more

No Air Miles

-
Image
I don’t have Air Miles.   I’m considering putting that on a T-Shirt because I cannot go to the drugstore (chemist) or coffee shop without the cashier asking me if I have air miles. We waited for about two minutes the other day, while this guy looked for his Air Miles card in his overweight wallet.   For what?   For a few points. I don’t have air miles because Mathematics is a foreign language.   I was never good in numbers. That is why I squashed the idea of being an investment banker very early in life.   I understand you can invest in cornfields before the soil is turned up or pork bellies even before a baby pig is born. That is how I view air miles, investing in tomorrow or the unknown.   I’m the dumb one.   Some people understand this air miles’ thing so well, I overheard one customer saying: I can even convert my points into cash. Points and air miles are the same thing in Canada and the U.S.   Drugstores or clothing stores even give you a card to collect point
Read more