Grassroots Campaigning Not Debates
Current U.S. President Joe Biden and former president Donald Trump will have a tete-a-tete in the form of a television debate, on 27 June. Tete-a-tete because there will be no television audience, just two men bonding or dis-bonding, whatever the case maybe.
Some Americans will be glued to T.V. screens and laptops, others will be out there, knocking on doors, spreading the word that America cannot go back. It must march forward, re-elect Joe Biden and reclaim democracy. I’m talking about the Biden-Harris campaign strategy to open as many local campaign offices as possible.
Locals warm up to such actions. They feel important. They love the validation given to their corner of the U.S. Some re-live the glory of having your photo in the paper, the local son or daughter on the front page. It might be old school but it’s the human touch, the essence of elections, because voters vote for humans, not emojis.
The Biden/Trump debate concerns all Americans, but the human touch is more meaningful to grassroots voters. How? Volunteers are from the community. Locals meet there and might see people they haven’t talked to for months, because of ‘that darn texting and texting.’ The campaign office is good for local business because on top of volunteers, the Biden Harris campaign might hire some locals, purchase or lease needed office items, they will get hungry, rent trucks and chairs etc.
President Biden and Kamala Harris have visited some of the campaign offices established in most states. Every campaign office looks forward to that. Maybe they’ll be a photo opportunity with the President or V.P. that will result in a photo in the paper, the local paper.
Nonqaba waka Msimang
Blogger Without Borders
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