Who's The Boss? Internet
The internet removed the crust from words such as boss, manager, accountant, professor, chief engineer, psychoanalyst, medical doctor, head chef, editor or producer, because knowledge that used to be exclusively theirs, is now in my phone and computer.
The crust is gone. What is left is the food inside the bread: power. These titles are about power, power to nurture, hire or fire. Some NBA coaches who hate new talent at first sight have destroyed young lives. Deprive a player minutes or tell him not to score, then claim he cannot deliver.
If you have been fired unjustly, you know how managers frustrate and fire workers who know the job better than them.
In colleges and other educational institutions, power came from academic knowledge. The dissipation of hierarchy must be taking its toll on university professors because of shifting sand, from real world to the online world. Students are experts in the digital world.
There’s no hierarchy anymore because the world is literally at our finger tips. We punch some keys on computers or scroll up and down our cellphones and voila: we are CEO’s: Chief Executive Officers.
We are CEO’s of blogs and video content. Empires have been made selling goods and services online. Jeff Bizos started with selling books on the internet. Today Amazon sells anything that can be sold, hopefully not humans.
We all have the same information. That is why hierarchy is redundant. However, hierarchy is still needed at home because there is knowledge and feelings only parents can provide.
By: Nonqaba waka Msimang.
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