Twitter Before the Elon

Twitter, massive as it is, still wants more butts to warm the seats. That’s why Twitter Business has all kinds of ads to entice us. It used to drum up business with this claim: Twitter advertisements will give us access to its ‘premium real estate.’

Quite a lofty goal, but it’s based on how men called the 1%  own the world, and you owe them perpetual interest on your home and car loan. The ‘real’ part is land.

Diamond necklaces, cars, fur coats, floor to ceiling libraries, British designer Ozwald Boateng suits or sneakers that cost $1000 are not real. They are just bling bling, that goes down in price when you die, but land? That’s real estate.

You want to be rich? Buy land parcels. Do your research and identify land the government might want to build a nuclear weapons factory. You don’t like weapons of destruction? Too bad. You will never be rich if you have a conscience.

Billionaires own land because they understand the game. That’s why some of them own whole islands, but they’ll never catch up with banks. Banks have more money than most governments because they own land, and this is where we come in.

Factories open and governments give them all kinds of tax shelters to employ us. Demand for printers drops because documents are sent electronically now. Factories shut their doors. No more wages, so we can’t repay money we borrowed to buy homes. We signed on the dotted line when we took the bond/mortgage, so banks repossess the land when we default.

Yes. The land. It’s not a typo. What’s valuable is the land on which the house sits. It’s called real estate. The ‘real’ is because land is the money maker.

That’s how Twitter sees itself, as the owner of real digital land, or is it “Elon” land?

By:  Nonqaba waka Msimang.